Video Wisconsin Produces Healthy Families Waukesha PSA

FOR IMMEDIATE RELEASE
Video Wisconsin

Contact: Colleen Hartley
Vice President of Operations
262.785.1110

Video Wisconsin Produces Healthy Families Waukesha PSA
Donation of Facilities and Staff Makes Production Possible

Brookfield, WI – January 10, 2011 – Video Wisconsin volunteered their production facilities and staff to produce a PSA for Healthy Families of Waukesha County during late December 2010. “This was an opportunity for us to support an organization that’s vital to the health and welfare of children in Waukesha County,” explains Colleen Hartley, vice president of Operations for Video Wisconsin. “Healthy Families has a phenomenal track record of success. We hope this PSA will help them to reach a bigger audience with their message.”

The PSA features a rainbow of children and drives home the message that child abuse is often passed down from generation to generation unless there’s effective intervention to “break the chain.” The finished PSA has been sent to local stations and is expected to air on TMJ4, Fox6, and CBS 58 as well as Time Warner Cable.

“This is our first PSA, and we’re thrilled with the results,” says Barbara Vaughn Peterson, the executive director of Healthy Families. “We’ve already received positive feedback from people who have seen the PSA on our web site or on YouTube. ”

There are two versions of the PSA. The first is tagged with information about the Healthy Families Gala for Heroes coming up on April 2, 2011.  The second was created to heighten awareness. Links to the two versions are as follows:

Healthy Families PSA – Gala for Heroes invite version
Watch This Video

Healthy Families ‘Break The Chain’ PSA
Watch This Video

About Video Wisconsin

Video Wisconsin specializes in meeting, event theater and videoconferencing support, webcasting, web development and training, animation and 3D, and industry-leading video production. Video Wisconsin’s work can be experienced on national podcasts, corporate and consumer DVDs, at trade shows and conferences, and in a variety of corporate e-learning and consumer-facing sites on the web. For more information visit www.ivm-inc.com and www.VideoWisconsin.TV

About Healthy Families

Healthy Families has been making a difference in the lives of parents and young children in Waukesha County for over 17 years. Through a combination of home visits and parent education, Healthy Families has been instrumental in decreasing child abuse in Waukesha County. Healthy Families of Waukesha County is a not-for-profit organization and receives funding from the Department of Health and Human Services, United Way in Waukesha, the Community Development Block Grant, The Roundy’s Foundation, Stackner Family Foundation, and the Women & Girls Fund of Waukesha County, as well as individual and corporate donors. Learn more at www.healthyfamilieswaukesha.org or call 262-524-4152.